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Strategic Points Group's Privacy Policy

Last updated: 4/13/04

At Strategic Points Group, we adhere to a philosophy of integrity, trust, and mutual respect among all parties involved with financial transactions. We understand that the privacy and security of information that personally identifies you is important to you. Therefore, Strategic Points Group has created this privacy policy in order to demonstrate our firm commitment to ensure the protection of your privacy.

Please read the following policy to understand how your personal information will be used while you take advantage of the services we offer. This policy may change from time to time so please check back periodically. If you have any questions, please feel free to contact us.

Our Privacy Policy discloses the following information:

1. What personally identifiable information is collected and how it is used
2. What general information is collected and how it is used
3. With whom personally identifiable information is shared
4. User choices regarding collection and use of information
5. User access and ability to update information
6. Security measures used to protect personally identifiable information.

What personally identifiable information is collected and how it is used.

Strategic Points Group collects personally identifiable information from you in order to respond to your requests for our products and services. Depending on the services you request, this information may include, but is not limited to, your name, address, zip code, e-mail address, telephone number, a login name, password, whether you plan on buying, selling or both buying and selling property, information about the properties in which you are interested and your home search criteria. If you are seeking to buy or sell a property with another person, we will collect much of the same information about them as well.

You will be asked to provide personally identifiable information at various places in our web site, including, but not limited to, the following:
  • Registration — When you register to use our web site, we collect your first and last name, e-mail address, and information on whether you are buying or selling, or both buying and selling, and information about your insurance and/or financial background. You will also select a Login Name and Password. Your Login Name and Password help ensure that the personally identifiable information you provide to us remains secure. Your Password should never be shared with anyone.
  • Searching for Homes — In order to help narrow your search for a new home, we collect information from you regarding the type of home you want, including, but not limited to: price range, number of rooms, square footage, and property type.
  • Requesting Comparative Market Analysis — If you want to consult with an agent to discuss selling real estate or getting a free Comparative Market Analysis, we collect your first and last name, your e-mail address, your preferred telephone number, your preferred method of contact, and the metropolitan area in which the property you plan on selling is located. In order to better serve you, we may also collect the following, optional information, including the street address, city, state and zip code of the property you plan on selling, as well as information about the type of property you own.
  • Making An Offer — If you choose to proceed to this step, you will be engaged in a complete negotiation for the purchase of a new home. You will need to provide information regarding the property you wish to purchase, your telephone number, your offer amount, your down payment amount, when you would like to close, your loan officer's name, your lender's name and telephone number, whether you need to sell a property to complete the purchase and if so, the address of the property you need to sell, the listing broker of the property, the escrow number, the name of the escrow company and the closing date. The information you provide at this stage, after consultation with your Agent, will be incorporated into a purchase agreement to be presented to the seller of the property or their agent.
  • Contacting an Agent, Broker or Advisor — If you proceed to this step, we will collect information in order to have an Agent, Broker or Advisor contact you to discuss the selling of your home, insurance coverage options or investment options. The information we collect includes your first and last name, e-mail address, telephone number, preferred method of contact, the metropolitan area in which the property you are selling is located, the street address, city, state and zip code of the property you are selling, and various times that would be convenient for you to meet with a Agent.
  • E-mail — Throughout your use of the Strategic Points Group web site, you will communicate extensively with our Agents, Brokers, Advisors and other staff. We will use your e-mail address and all of the information you submit in order to provide you with guidance, suggestions and service in your efforts to sell your existing home or in your search for a new home.
  • Contact Us — We collect an e-mail address in order to respond to your questions or suggestions.
  • Off-line Discussions and Meetings — If you choose to interact with one of our Agents, Borkers or Advisors and other staff, we may collect information in the course of helping you buy or sell property, make insurance or other investment decisions. These are complex transactions and require a considerable amount of information.
What general information is collected and how it is used.
When you visit Strategic Points Group, our computer system, like most, will automatically log some basic information about you and your computer, including, but not limited to, your IP address, operating system and browser software. We use this information for routine maintenance and to gather broad demographic information to help us decide how better to implement our web site.

We use cookies. Cookies are used to store a session ID for tracking users as they move through the web site after logging on. If a user does not accept cookies, they will not be able to register on our web site or re-log in as a registered user.

With whom personally identifiable information is shared.
We recognize that the information we collect from you may, in itself, or when tied together with other information, identify you as a specific individual. Your account information and personal data is maintained by Strategic Points Group in order to fulfill our legal and regulatory requirements and to provide you with the information, products and services you have requested. As a general rule, Strategic Points Group will not disclose your personal information to any third party except with your permission or under special circumstances, as discussed below.

Strategic Points Group will disclose to interested parties information pertaining to the sale of a house listed in our database. This information will be posted on our web site and in the local Multiple Listing Service (MLS) for the purpose of marketing the home to the greatest number of potential buyers.

By requesting information or services from Strategic Points Group, you give Strategic Points Group permission to transfer your information, as necessary, to the appropriate parties, such as the title insurer, lender, appraiser, escrow or settlement provider or inspector you select, so that they can fulfill your request and provide you with the services you require. You information may also be transmitted to other parties in a transaction or their agent. Our Agents are employees of Strategic Points Group. All personally identifiable information you provide to Strategic Points Group will be made available to your Agent and other Strategic Points Group employees with a need for the information. Generally, your Agent will coordinate the disclosure of your information to third parties. This will be done in much the same way as a traditional real estate agent shares information with third parties. For example, your Agent may disclose your name and the address of the property you want to purchase to a building inspector when you request our assistance in arranging an inspection of the property. The various lending institutions, title companies and other service providers involved in your real estate transaction may each have their own privacy policies governing how they handle your personally identifiable information. However, Strategic Points Group accepts no responsibility or liability for third party privacy policies or the actions of any third party with respect to your personally identifiable information.

Strategic Points Group does conduct research on our users' demographics, interests and behavior based on the information provided by the user and from our server log files. This research is compiled and analyzed on both on aggregated and individual bases . For example, we may review how many users are women, or the average price range of our users. Additionally, we may analyze the behavior of a particular user. Strategic Points Group may share aggregated data with our business affiliates or, if required by law, any government agency. However, we will not sell or lease personally identifying information to any third party.

If you came to our website through a link on another website ("Third-Party Website"), Strategic Points Group maybe required, as part of our agreement with that Third-Party Website, to provide them with either aggregated data or some personally identifying information.

Strategic Points Group may disclose personally identifiable information in certain circumstances when we have reason to believe that disclosing such information is necessary to contact, identify or bring legal action against someone who may be intentionally or unintentionally causing injury to or interference with our rights or property, our users, our employees or anyone else who could be harmed by such activities. We may disclose personally identifiable information when we believe in good faith that the law requires it and for administrative or other purposes that we deem necessary to maintain and improve our products and services. We may disclose personally identifiable information to a multiple listing service which provides us with listing data if, the multiple listing service suspects that a person is involved in breach of security of the data or a violation of our Terms of Use or the multiple listing service's rules. Additionally, we may disclose personally identifiable information in response to a valid subpoena or court order.

Our web site provides links to other web sites. Please be aware that when you click on one of these links, you are going to another web site even though the Strategic Points Group logo, banner, or tool bar may still be visible. Information you enter on these other web sites is being collected by that site, not Strategic Points Group. We encourage you to read the privacy statements of these linked sites as their privacy policy may differ from ours.

User choices regarding collection and use of information.
On occasion, we may use your e-mail address to send you communications with information, valuable tips, or services and product information that we believe may be of interest to you. If you do not want to receive such communications from Strategic Points Group, simply contact us at info@strategicpointsgroup.com or click on the "opt-out" link contained in the e-mail.

You are free to not provide any of the information requested on the Strategic Points Group web site. However, certain information may be necessary or required by law in order for you to obtain some services provided by Strategic Points Group. Therefore, if you choose not to provide the requested information, you may not be able to access certain Strategic Points Group services.

Your Strategic Points Group account can be deleted or de-activated at any time by contacting info@strategicpointsgroup.com. However, you will not be able to access any of the products and services offered by Strategic Points Group if you choose to delete your account. Please note that we may be required by law to retain certain personally identifiable or demographic information about you even if you choose to delete your account. For example, some loan programs are governed by state and federal law and require the disclosure and retention of certain information regarding loan applicants. However, we will only retain or use such information as is required by law. Please note that Strategic Points Group will never share or sell your information without your permission, except as described in this Privacy Policy.

User access and ability to update information.
You may edit your preferences and the information you have provided at any time by sending e-mail to info@strategicpointsgroup.com or mail to Strategic Points Group, Inc., 2000 Powell Street, Suite 1555, Emeryville, CA 94608. You may also visit http://www.strategicpointsgroup.com/. You will need your Login ID and Password to access your account information online. If you have lost your password, you may request a new one by sending an e-mail to info@strategicpointsgroup.com. You may also contact your Agent to edit the information you provide to Strategic Points Group.

Security measures used to protect personally identifiable information.
We restrict access to the Strategic Points Group server and the personal information we store there by using a log-in process. When you enter the area of the web site, which is designed for account holders only, you are required to provide your selected Login Name and Password. Your password should never be shared with anyone. Strategic Points Group will never ask you for your password in an unsolicited telephone call or e-mail.

E-mail is an important communication channel for our online customers. E-mail sent to our Agents, Buyers or Sellers are carefully routed to the intended party. Unfortunately, no e-mail transmission over the Internet is guaranteed secure. While we strive to protect your information, Strategic Points Group cannot guarantee the security of any information you transmit to us from our website, and you do so at your own risk. Once we receive your transmission, we make our best effort to ensure its security on our system. Finally, we store all data on our system in a password protected database system, which is protected by our corporate firewall.

If you have any questions regarding this privacy policy, or privacy issues in general, please feel free to contact us.


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